oyneel and the impact he’s creating! ♥
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This is not just Joy’s journey. This is the story of a lot of entrepreneurs like Joy who have had to pull out a “fight” to convince their parents to startup. Now that things are going well, he’s glad it all happened.
Intro
Joyneel is a BITS Pilani & IIM-C Graduate who also likes quizzing, running and playing basketball. His journey from scoring 99.99 percentile in CAT to getting into an entrepreneurial journey with the potential to create a lot of Impact has not been easy but definitely is inspiring!
Path to NirogGyan
Joy has worn multiple hats before NirogGyan happened
- He started as a trainee at GSK Consumer Healthcare India where he learnt his first lessons in Sales & Marketing along with domain expertise. However, he felt he was not doing much in this role, also because he was a software engineer by qualification & by heart. He spoke to his friends and a few others and figured out that he wanted to start up!
- He wanted to start up alright - but this was 2016 - much before starting up was considered cool. A logical step then was to be an employee of a startup and experience what it takes! So he joined as the 5th team member at Galytix. He managed Data Science & Product for around 2.5 years there, where he worked from the MVP stage and saw the startup acquire global clients! He experienced the entire gamut of tasks required to be done for an early-stage (pre-funding) startup which evolved to a late-stage (seed funding) one.
- This experience helped him and gave him the confidence of starting up something on his own & that’s why NirogGyan happened. It wasn’t easy, Joy started off with just the problem in the diagnostic industry and believed that it wouldn’t need a Google or a Microsoft to change the lab test report - Probably a few engineers and designers could do it! That's how he started and slowly he built that tech around it so slowly and now it’s fully B2B.
About NirogGyan
NirogGyan offers the diagnostic test 'Smart Reports' where all terms are explained in simple language with interesting content and world-class design. While a normal test report is just an A4 sheet with terms & measurements on it, these Smart Reports are comprehensive and concise at the same time. NirogGyan's Patient Engagement SaaS for Healthcare Providers enriches patients' experience with comprehensible and manageable medical records
Challenges in Finance & Compliance
Joy has tried different vendors (and part-time employees) for bookkeeping & compliance but he still feels that this area is underserved, mainly because the consultants don’t understand the B2B SaaS space as much as they should. The advice given in most cases is generic since the consultants deal with 100 other companies across the spectrum across different sizes, and fail to understand the nitty-gritty of this space.
At times, Joy finds it difficult to understand his unit economics since he’s unable to allocate costs at a customer level.
Since NirogGyan is still in its early stages, Joy feels that the customer contracts must also be improved upon so that they are foolproof and enforceable legally.
How can a consultant differentiate it from others?
- The consultant must guide the founders with SaaS Metrics & insights into the business. This is possible only when the consultant understands the business in depth
- Joy also feels the need to implement more tech in the finance function, like the auto-generation of payslips which will save his bandwidth.
- Develop SOPs and proper systems around Finance & Compliance so that the founders’ bandwidth is saved and he/she can focus on growing the business
- Tracking Expense metrics and analysing the differences between the forecasts & actuals. This will help the founders, especially bootstrapped, to have better visibility into future growth, runway etc.